‘A good officer can be the difference between a player joining a club or not’
the Guardian -

Player liaison officers help footballers with emotional and practical support in financial and personal matters. Lorna McClelland, at Aston Villa, was first to assume the role

Professional footballers tend to get a bad press. There is a perception that those at the top are insulated from real‑world concerns by wealth and status – that the bond between players and supporters has been broken as earnings have soared. Lorna McClelland, who worked as player liaison officer at Aston Villa for 14...

In related news