Caitlin Clark ushers in a moonshot moment for the WNBA and women's sports
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How Caitlin Clark and Women’s Basketball Scored Big for Disney and Its Partners
Where men’s sports often receive brand and broadcast support based on their potential, proponents of women’s sports note that investment in their game hinges on proof of its value. This year’s NCAA Women’s Basketball Tournament—with help from Caitlin Clark and Dawn Staley—just provided its broadcasters at the Walt Disney Company and their brand partners a small forest’s worth of receipts. When the second round of the tournament aired more than a month ago, Disney’s ESPN noted its 1.4...
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Iowa's Caitlin Clark first 2-time winner of Sullivan Award
Iowa basketball star Caitlin Clark became the first two-time winner in the 94-year history of the James E. Sullivan Award, given to the nation's most outstanding athlete at the college or Olympic level.
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Iowa Has Found Their Caitlin Clark Replacement In Villanova Transfer Lucy Olsen
The back-to-back national runner-up Iowa Women’s basketball team was pretty reliant on the offensive exploits of now-departed superstar guard Caitlin Clark. Granted, when it’s the most gifted offensive player in the history of women’s college basketball, that’s not necessarily a bad thing. But, she’s moved on to the WNBA, and they need someone in the […]