Caitlin Clark Nike Contract Details Revealed And She's Getting Paid A Lot More Than Previously Reported
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4 Things We Want to See From Caitlin Clark’s First Nike Signature Sneakers
Last week, The Athletic reported that Caitlin Clark was on the verge of signing a historic eight-year, eight-figure endorsement deal with Nike, which is apparently valued at $28 million and will include her own line of signature shoes. The hoops phenom’s previous deal with the brand, signed in 2022 and covering her college career, came to an end as the 2024 NCAA season wrapped up last month; this new agreement, meanwhile, will be the most lucrative sponsorship contract ever signed by a women’s...
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Basketball to business: Caitlin Clark’s economic impact
Caitlin Clark has sent waves through the world of women’s sports — and the economy. The former Iowa women’s basketball guard’s skyrocketing fame generated an abundance of economic possibilities for Iowa City businesses. According to The Common Sense Institute, Clark’s success generated $82.5 million in consumer spending across the state of Iowa over the past