Google Ad Revenue Up 13% & Bing Ads Revenue Up 12%
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Google updates political content policy for Brazil in May 2024
Google this week announced an update to its Political Content Policy, effective May 2024, that will introduce restrictions on political advertising in Brazil.
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Google Ads Diagnostic Tool Low Keyword Quality Warning
Google Ads is showing yet another new and fun notice to some advertisers. This one shows an impression issue for "Low keyword quality." As a reminder, as for diagnostic insights, quality score is not used in the auction. This warning was spotted by Nate Louis again, he posted this screenshot on X:Nate wrote, "Welcome to round two of chaos New warning when a new campaign is launched. "Low Keyword Quality" I can't find any worthwhile documentation in support docs."A previous warning Nate spotted...
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Google Ads API Version 16.1 Now Available
Google released version 16.1 of the Google Ads API yesterday. The update includes query assets for Demand Gen, more location service details, more support warnings, Target ROAS bid simulation and more.This is a minor release update since the last update, Version 16 in February 2024. Before that was version 15 back in October 2023. Then before that was version 14.1 which was released in August. Version 13.1 preceded this new version, which was released in April 2023.