Marketing Briefing: Backlash ‘a sign of the times’ as major brands like Apple and Bumble pull ads drawing ire
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Marketing Briefing: As the Google antitrust trial wraps, marketers weigh future of paid search ad spend
There is a sense from agency sources that marketers are paying more attention to their paid search efforts this year.
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Young Jeezy Believes Jeannie Mai Is Trying To Destroy His Brand
TV personality Jeannie Mai’s divorce from rapper Young Jeezy took a contentious turn last month when she accused him of abuse and negligence regarding their two-year-old daughter. Now, Jeezy is hitting back in court, vehemently denying Mai’s allegations and accusing her of attempting to tarnish his reputation and brand. In a recent legal filing obtained […] The post Young Jeezy Believes Jeannie Mai Is Trying To Destroy His Brand first appeared on The Source.
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Brand USA at IPW: America is the market leader in long-haul travel
IPW, America’s largest travel trade show, took place last week in Los Angeles with Brand USA as the main sponsor. Chris Thompson, president and CEO of Brand USA, gave his final press conference after ten years of service in the national marketing organization. “There’s a clear resurgence in travel interest and the U.S. is the […]