NBC to attach heart rate monitors to athletes' parents during 2024 Olympics — possibly with onscreen sponsors
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NBC will use heart rate monitors to show reaction of parents of Olympic athletes live on air
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NBC will display the heart rates of parents watching their kids during the Olympics
NBC is adding a wholly unnecessary, yet somewhat interesting, tweak to some of their Summer Olympics coverage. In a lengthy feature about this summer’s games from Paris, Variety reveals that NBC is outfitting the parents of athletes competing with heart rate monitors and will display the results on-screen. In something that might seem more at