Data viz story articles
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OutAbox Data Breach Compromises Data of More Than a Million Australians
Australians who went to pubs and clubs could have had their data compromised after a cyber breach was reported on OutABox.
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How accurate and precise data sets drive effective first-party data activation
Emily Kistner, director of new business and identity solutions, Adstra The landscape of data-driven advertising is evolving at a breakneck pace, with connected TV and programmatic advertising leading the charge. Scalable identity, coupled with the adoption of machine learning, has unlocked marketers’ ability to reach increasingly specific audiences. These improvements, along with the massive COVID-era […]
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‘My favourite stories are love stories’: Emily Henry on her enemies-to-lovers relationship with romance fiction
With four million copies sold and three books in adaptation, the Beach Read author is riding high. She talks about hope, TikTok tropes and escapismA few weeks after Emily Henry’s second romance novel, You and Me on Vacation, was published in May 2021, she noticed a “giant” spike in sales. Her editor and agent had noticed it too. They were all emailing and texting, trying to figure out what was happening, when someone finally cracked it: “It’s BookTok”.Henry had already made it on to the New York...