Shein articles
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Shein to face EU's strictest rules for online marketplaces
Ultra-fast fashion e-commerce giant Shein will be subject to an additional layer of governance rules targeted at very large online platforms (VLOPs) under the European Union’s Digital Services Act (DSA), the Commission announced Friday. Shein had reported passing an average of 45 million monthly users in the region — which is the threshold for the […] © 2024 TechCrunch. All rights reserved. For personal use only.
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Shein cash giveaways similar to Temu's raise data privacy issues
Chinese e-retailer Shein appears to be adopting a similar strategy to younger rival Temu, which recently came under fire for offering cash giveaways in exchange for permanent access to extensive personal customer data.
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Fast-Fashion Giant Shein Faces Stricter EU Online Content Rules
EU designates Shein as a Very Large Online Platform (VLOP) under Digital Services Act due to 45M+ user base, imposing stricter regulations.