The media line articles
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‘They crossed a line’ – Erik ten Hag ban on media outlets sparks rant from Simon Jordan
talkSPORT’s Simon Jordan ‘doesn’t blame’ Erik ten Hag for refusing to answer questions from certain journalists on Manchester United. As reported by The Telegraph, Ten Hag
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CVS Media Exchange bets on solving the measurement gap to stand out in the retail media landscape
Measurement and attribution are common pain points for advertisers looking to track campaign performance in retail media. They're pain points that CVS Media Exchange, CVS’s retail media arm, which is also known as CMX, is aiming to solve to help it stand out in an increasingly crowded landscape.
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Media Buying Briefing: Media.Monks looks to settle internal infighting with a new COO
Sir Martin Sorrell's agency network is feeling the effects of an internal fracas among the founders of the agencies S4 has acquired and, per sources, it's affecting the agency's ability to operate.