Prabhakar raghavan articles

  • Who is Prabhakar Raghavan and why is he accused of killing Google Search?

    A study earlier this year by German academics verified what many users of Google search had long suspected: the search engine, once the gold standard for such activities, had been getting worse. The reason, the researchers concluded, is that too much low-quality content was being optimized to appear higher inRead Entire Article
  • Report: How Prabhakar Raghavan Killed Google Search

    Ed Zitron wrote a piece named The Man Who Killed Google Search. It goes through in detail how Prabhakar Raghavan, Google's former head of ads - led a coup so that he could run Google Search, and how an email chain from 2019 began a cascade of events that would lead to him running it into the ground, he said.Everyone in the SEO/SEM space is talking about this article and I came back to the SEO on fire. If you have not read it yet, you should.Update: I added Google's statements to this below:I'll...