Google clarifies the distinction between Site Reputation Abuse and Link Spam
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Google: Site Reputation Abuse Isn't About Linking
Danny Sullivan, Google's Search Liaison, made it crystal clear that the site reputation abuse policy has zero to do with linking. This means that who you link to and/or who links to you has no impact on this new policy that Google began enforcing with manual actions earlier this week.Danny Sullivan said this on X, "Site reputation abuse isn't about linking." Instead, he said it is about the content, "It's about content abusing a site's reputation," he wrote.Here are those posts:Site reputation...
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Google Lifts Some Site Reputation Abuse Policy Penalties
About a week ago, we reported that Google began enforcing its new site reputation abuse policy by issuing manual actions and ranking penalties for those sites that violated those policies. Google seems to be now lifting some of those manual actions where the sites took the necessary action and no longer are violating the policy.Glenn Gabe has access to some sites's Search Console properties where he had examples of sites hit by the site reputation policy penalty and then saw those penalties...
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Search News Buzz Video Recap: Google Search Ranking Volatility, Site Reputation Abuse Enforcement, Pichai On Search Quality, HCU Recovery & More
Google may have had two search ranking algorithm updates, one around May 9th and one around May 3rd. Google began its site reputation abuse policy enforcement this week with manual actions, and it is not about linking. Google said sites may recover from the helpful content update. Sundar Pichai, Google’s CEO, responded