Inside Heineken’s 22-Year Partnership With Coachella, ‘Gen Z’s Super Bowl’
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    Jason Kelce's greatest achievement as a football player might have been lost forever in an inflatable pool full of chili. You read that right: Jason Kelce revealed on the New Heights podcast that his Super Bowl LII ring was lost in a disgusting game of needle in a haystack.Kelce, who retired from football in March, said the mishap occurred during a live recording of the New Heights podcast that included fans participating in challenges.One of the challenges tasked players with finding Jason's...
  • CeraVe’s Super Bowl Follow-Up Is a Romcom Trailer With a Bizarre Twist

    After its viral Super Bowl campaign featuring actor Michael Cera, skin care brand CeraVe is again blurring the lines between advertising and entertainment with a movie trailer for a romantic comedy. The trailer previews a fake film, The One Under the Sun, that has all the makings of a Netflix romcom sensation, with a woman looking for love that is not just “another summer fling.” But the video instead spoofs tropes of the genre, revealing a matchmaker who’s actually a dermatologist.  When...
  • Jason Kelce says he’s lost his Super Bowl LII ring… in a pool filled with chili

    Jason Kelce is continuing to do Jason Kelce things even after retiring from the NFL. In the latest episode of the ‘New Heights’ podcast, which he does with his brother Kansas City Chiefs tight end Travis Kelce, the legendary center revealed that he recently lost his Super Bowl LII ring in the most unlikely way possible: in a pool of chili. It occurred at the recent Great “Lombaby Games,” a live show hosted by the brothers which sees teams compete in ridiculous games. One challenge saw...