Credit card startup Deserve raises $17 million to help young people build their credit in a system that makes it way too hard
Business Insider -

Deserve is a new company that's focused on helping young people build credit.

It just raised $17 million from Sallie Mae, Accel, Pelion, Aspect Ventures, and Mission Holdings. 

For many college students, there's a Catch-22 when it comes to their finances: They can't get a credit card or student loan because they have no credit history. But they have no credit history because they can't get a credit card or student loan – or at least, not a good one.

This dilemma is all too familiar to Kalpesh...


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