Brand insights articles
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7 insights I learned from Hilton executives on new brands, partnerships and hotel innovations
Over the last few months, Hilton has been on a major growth campaign, announcing strategic partnerships and acquisitions to help beef up its global footprint and strengthen its luxury and lifestyle offerings. On the luxury front, Hilton recently announced it acquired a majority stake in the Sydell Group, the parent company of NoMad Hotels, and …
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A Concept Store Where Every Brand Is Your New Favorite Brand
& Son occupies a corner slice of New York City's SoHo district that's so neighborhood-y it barely feels like SoHo. It's an architectural liminal space framed b
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How The Jordan Brand Classic Can Further Elevate The Nike Brand
In just its second game since 2019, the Jordan Brand Classic showed it still has a coolness factor and can further boost the powerful brand that is Nike.