Global attitudes research articles
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Fossil Consolidates Global Media With Assembly
After a global media review spanning more than four months, Fossil Group is consolidating its account with the Stagwell agency Assembly. The brand is winding down its regional relationships with 15 agencies and will now entrust Assembly with its integrated media management and data and measurement duties across all of its paid channels. "This has been a big shift, Fossil svp and chief marketing officer, Lisa Marie Pillette told ADWEEK. "We have 14 owned and licensed brands under our group,...
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Fighting to fund Alzheimer’s research
Alzheimer's continues to affect families across Michigan. That's why dozens of people with The Michigan Alzheimer's Association were at the Capitol Tuesday looking to get more funding to help fight the disease.
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Positive attitudes shine through Cathedral artwork
Fourth grade students use art to visualize a growth mindset.