Leadership strategy articles
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4 strategies for promoting passion and purpose in the workplace
Many years ago, I introduced my six-year-old son to Chutes and Ladders. He took to the classic board game immediately, and we bonded while moving our respective pieces up and down the board. At last, he rolled a five and counted square by square until his piece landed on the finish line. “You won!” I cried out, expecting him to respond with joyful exuberance. Instead, my son looked at the board, looked at me, and burst into tears. “What’s wrong?” I asked, genuinely bewildered. “I...
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How to use AI to automate your affiliate marketing strategies
By harnessing the power of artificial intelligence (AI) you can automate many areas of your affiliate marketing business whether you are new or already established by adopting AI tools such as ChatGPT, Claude 3, Llama 3, Gemini and others. You can make affiliate marketing more efficient and effective. AI can help with various tasks in […]
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3 Strategies to Keep Your Customers Coming Back For More
The critical risk area for losing a guest varies, depending on the industry and the individual guest's experience, but three main touch points offer opportunities to reinforce loyalty. Just remember that they can also drive guests away if not done right.