Activision articles
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Xbox Gaming Segment Gets Another Boost Thanks to Activision Blizzard
Microsoft's gaming revenue climbed significantly year over year, according to its Q3 earnings report. But the massive jump in takings is deceptive — most of it is just reflective of the addition of Activision Blizzard.
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The Xbox and Activision love-in formally begins this year with the Xbox and Call of Duty showcases – now back-to-back
Xbox has just confirmed its summer showcase, and it sure does look like it'll be following it up with a Call of Duty Direct immediately afterwards. As announced over on the Xbox Wire blog, Xbox will be hosting its yearly summer games showcase on June 9, 10am PT/ 1pm ET/ 6pm BST. As the post notes, "like our double-feature last year with Starfield Direct, immediately following the Showcase we’ll be airing a special deep-dive into the next instalment of a beloved franchise." The post is...
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Xbox games revenue surges with Activision boost and Game Pass users rack up millions of hours playing Diablo 4
Microsoft has announced its third quarter earnings for the period ending March 31, 2024, noting a 62% revenue increase in Xbox content and services.As part of the More Personal Computing sector, Microsoft said the increase was driven by 61 points of net impact from the Activision acquisition. Thanks to the latter, revenue for the sector was up 17% to $15.6 billion year-over-year (yoy). However, taking Activision Blizzard King out of the equation, revenue for Xbox content and services was only...