Measures articles
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JCDecaux's Metro Audience Measurement gains validation from Ipsos
JCDecaux SA this week announced Ipsos, a renowned market research firm, has validated its global metro audience measurement system, "Metro Audience Metrix" (MAM).
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JCDecaux measures global socioeconomic footprint in new study
Conducted by Utopies, a French agency, with Ernst & Young providing audit services, the study expands on a pilot program conducted in France during 2019.
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USC cancels main commencement, citing safety measures
The University of Southern California (USC) said on Thursday it has called off its main-stage graduation ceremony this year, one week after canceling the valedictorian speech by a Muslim student who said she was silenced by anti-Palestinian hatred. New safety measures in place this year, such as additional screening procedures,