Partner articles
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Paramount Partners With Mastercard and EDO to Enhance Measurement Transparency
Paramount is looking to make measurement moves ahead of the TV upfront. Top line Today, Paramount announced it's partnering with Mastercard and EDO for an enhanced measurement suite across all base media buys in linear and digital. Between the lines According to the company, the offerings broaden its attribution suite, delivering outcome-based metrics for advertisers across platforms, bringing greater transparency and identifying key performance drivers. The Mastercard partnership...
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Stage X partners Rakuten units on greenfield rollout
South Korea-based Stage X lined up Rakuten Mobile and the Japanese company’s software unit as strategic partners to support the rollout of its greenfield 5G network, with the fourth operator targeting launching service in the first half of 2025.
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Brookfield Business Partners (BBU) to Release Earnings on Friday
Brookfield Business Partners (NYSE:BBU – Get Free Report) is set to announce its earnings results before the market opens on Friday, May 3rd. Analysts expect the company to announce earnings of $0.86 per share for the quarter. Investors interested in listening to the company’s conference call can do so using this link. Brookfield Business Partners […]