Data science articles
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Letters to the Editor: I helped write UCLA's high school data science course. This is what our critics miss
To the editor: As a co-author of the UCLA high school data science course maligned by UC Davis professor Norman Matloff in his Times op-ed article, I agree with him that data science is a field in which even professionals make serious errors. That's why data science education must begin early and not be treated as a mathematical afterthought. Mathematics is only one component of data science. Almost three decades of research have shown that students can and should learn important statistical...
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How accurate and precise data sets drive effective first-party data activation
Emily Kistner, director of new business and identity solutions, Adstra The landscape of data-driven advertising is evolving at a breakneck pace, with connected TV and programmatic advertising leading the charge. Scalable identity, coupled with the adoption of machine learning, has unlocked marketers’ ability to reach increasingly specific audiences. These improvements, along with the massive COVID-era […]
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Distinguished Researcher Award, Social Sciences: Claire Decoteau, College of Liberal Arts and Sciences
How can crises help us better understand community health inequities?