Digital media articles
-
Protecting Your Digital Footprint: The Dangers of Sharing Too Much on Social Media
For most folks, social media has become integral to their daily lives in today's hyperconnected world. They use platforms like Facebook, Twitter and Instagram to share their thoughts, experiences and personal moments with friends and family.
-
PR Daily’s Social Media & Digital Awards Class of 2024 finalists announced
From inspiring employee communications to delivering powerful stories, these organizations move on to the next round, with winners announced in August. From inspiring employee communications to delivering powerful stories, these organizations move on to the next round. Social media and digital communications work can feel thankless. Behind the scenes, creators work hard to stay up […]
-
CVS Media Exchange bets on solving the measurement gap to stand out in the retail media landscape
Measurement and attribution are common pain points for advertisers looking to track campaign performance in retail media. They're pain points that CVS Media Exchange, CVS’s retail media arm, which is also known as CMX, is aiming to solve to help it stand out in an increasingly crowded landscape.