Social commerce articles
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Pinterest: Consumers Will Adopt Social Commerce If It’s Easy
As consumers seek more frictionless eCommerce experiences, Pinterest is seeing user demand for shoppable features, as long as the purchasing journey is simple and intuitive. The social media company shared Tuesday (April 30) in its first quarter fiscal 2024 earnings report that revenue was up 23% year over year in the period, attributing this increase to, […]
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The truth about Truth Social
The media company is basically a meme stock, but it's helping former President Donald Trump accumulate wealth.
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The case for and against organic social
Digiday has delved into the debate, weighing the arguments for and against marketers relying on organic social.